Ep. 24 The Art of Owning the Room with Style | Drew Nicole

"Your wardrobe is your first introduction before you meet someone," - Drew Nicole.

You need to stand out in your industry if you're a service pro with big ambitions. You could build a fabulous website and create content that stands out—but what if there was another way that you're missing? 

What if there was something as simple as owning the room with your style?

In this exclusive interview, Natasha Wright sits with Image Curator Drew Nicole to get her expert insights on why personal style is essential for brand building. 

Drew shares her wealth of knowledge from more than 15 years in fashion and merchandising and two-and-a-half years running her fashion-focused Curated Image Design business.

Drew believes the key to successful brand building is ensuring your visual aesthetic matches your messaging so you can show up and own the room.

In this episode of the Event Gems Podcast, we explore the importance of personal style:

➡️The disconnect between messaging, marketing, and branding

➡️How to ensure your visual aesthetic matches your messaging.

➡️How to confidently own the room with your style.

Resources:
About Our Guest

Drew Nicole is a Personal Stylist, Shopper, and Image Curator based out of Atlanta, GA. She serves high-performing CEOs by transforming their wardrobes through authenticity. Drew has been in fashion and merchandising for over 15 years and has used her experience to open her company of 2 1/2 years, Curated Image Design. 

Connect with Drew: www.curatedimagedesign.com/resources
Instagram: @curatedbydrew

About Natasha Wright

Natasha Wright is the host of The Event Gems Podcast and the founder of The Diamond Butterfly Agency (TDB), a full-service event production & management company that provides strategic and soul-stirring event planning services for businesses and organizations.

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Chapters

• 1:45 Get to know Drew Nicole, owner of Curated Image Design, through a game of Insight Gems
• 3:49 Get to know Style Maven Drew Nicole and learn about her holistic approach to personal styling that sets her apart from other stylists.
• 5:07 Have you ever wanted to reinvent your brand? Listen as Drew and I discuss her philosophy behind personal branding and how to own the room through your style confidently.
• 8:00 Drew asks the million-dollar question that each of us must answer when it comes to personal branding --Does your Style accurately show who you are right now, or are you stuck in yesteryear? Learn how to get unstuck and confidently own your brand.
• 10:33 Hate it or love it, most of us are visual beings --Listen as Drew explains the force that draws us to people and how you can unlock this magic with your style.
• 12:53 Is your brand congruent with your messaging? Drew explains how to align your marketing, messaging, and style with your brand. If you want to learn how to attract your ideal client, you want to take advantage of this!
• 15:54 Have you wondered what the difference between a personal, celebrity, and fashion stylist is? Drew explains the nuances of each type of stylist and how to find one that best suits your needs.
• 18:08 As service providers, we have frameworks we stand firm on in our business; Drew explains why Personal Styling is no different. Before you hire a stylist, let Drew take us behind the scenes of her collaborative process.
• 29:49 How do you style yourself? Drew gives us tips on how to amp up your wardrobe by understanding your body type, Style components, necklines, and how to avoid these style pitfalls. Tune in to hear the full details.
• 41:19 Your brand photoshoot is a full-scale event--are you prepared to make it a success? Drew shares how to strategically plan for your brand photoshoots and the importance of developing relationships with photographers.
• 43:20 Want to know how to own any room you walk into? Drew explains how she works with entrepreneurs and business owners to help them use their wardrobe to "sell from the stage" and command attention.
• 46:17 If Drew could tell us anything about personal styling, what would it be? Tune in to the episode to find out what Drew's final gems are.